We build the privacy era of reconnection.
Phone numbers were never meant to be public. We're fixing that, one scan at a time.
A little timeline.
The lost-dog night
Our founder lost her dog Mira for 4 hours. Mira had a microchip nobody could read and a tag with a phone number that immediately got spam-called. There had to be a better way.
First 100 tags
We shipped windshield tags out of a coworking space. Within a month, the first reunion call came through the masked relay. Nobody exchanged numbers. Everybody hugged their dog.
Pet, kid & elderly lines
Demand exploded from parents, dog walkers, and caregivers. We launched the collar band, school bag tag, and elderly wristband. Crossed 50,000 active tags.
Drops & creator collabs
Privacy got loud. We started a drops program with creators who actually care about how their followers stay safe online and IRL.
Three principles we won't bend on.
Minimum data, maximum reunion
We collect the absolute least we need to connect two people. Everything else is noise.
No app for the helper
The person scanning your tag is doing you a favor. We won't make them sign up for anything.
You own the kill switch
Revoke, rotate, pause — every tag, any time, from anywhere. No emails to support, no waiting.
Talk to a human.
Press, partnerships, B2B fleets, or just to say your dog came home — we read every message.